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Product update: August 2021
The first in a series of updates on what’s new in Programmai. This month: pInsights, pProductFeed, plus a feature update to Predictive Custom Audiences.
Virtual roundtable: Perfecting the push-pull of CPA and volume in paid social
Emma Aitken, Andrea Sericola and Andrew French on how to manage CPA and volume in the ad platforms to drive growth.
Facebook lookalikes are struggling. Here’s how to make them better.
Programmai’s Head of Product shares how to improve your Facebook lookalikes post iOS 14.5.
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Webinar — Perfecting the push-pull of cost-per-action and volume
High volume often means an uncomfortable CPA. How do you balance the two to drive bottom-line impact?
“With remote work, only approximations of life before can be made.”
Preparing for the transition to office life for the graduates of 2020, with Programmai’s Software Engineer Hassan Haider.
Announcing Custom Audiences: Reinvent your CRM Audience. Build Predictive!
The traditional ways of CRM segmentation are overengineered. Announcing Custom Flows, a beautifully simple way to test your ideas.
“Customer first, data second.”
How to meet targets while staying true to your brand with Vanessa Martins Lopes, Co-Founder of the Wild Curl.
“Drink cocktails, write type-checked Python!”
How to gamify the unglamorous yet important clean-up work in software development.
Programmai appoints Sally Ritchie as Head of Customers
London-based predictive marketing technology, Programmai, welcomes Sally Ritchie to lead Customer Success.