Make Money, Save Money

Make Money, Save Money


Programmai is a Predictive Marketing Platform that uses AI & Deep Learning to predict which customers to target

We do this in such a highly sophisticated and efficient way, we’ll increase your Return while decreasing your Cost in 30 days

Programmai is a Predictive Marketing Platform that uses AI & Deep Learning to predict which customers to target

We do this in such a highly sophisticated and efficient way, we’ll increase your Return while decreasing your Cost in 30 days



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Clients & Partners

You’re In Good Hands


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Our Deep Learning Models


Programmai calculates its predictions on individual customer behaviour, allowing us to make decisions at a user-level

We’ve proven that by using these predictions to buy or deliver marketing & advertising cross-channel, we can positively outperform traditional methods

PP

Purchase Propensity


We accurately predict who is going to buy, when & how much they’re going to spend. This allows you to ‘cool off’ when customers are in the highest propensity to purchase threshold, instead investing in getting more of your customers there

Using this model you’ll be able to increase the incremental return of your marketing & advertising activity, proven through control group theory

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CLV

Customer Lifetime Value


We can forecast the future value of every customer, allowing you to automate your lifecycle strategy cross-channel to drive loyalty and profitability when the timing is optimal

In addition, we can determine how much you should spend on each customer at any given time in order to drive & capture long-term, repeatable return on investment

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CR

Churn Risk


Given the usual behaviours of each customer, we can calculate the risk of churn so that you can mitigate it. Many brands & retailers suffer with the notion of ‘1-and-done’ where first purchasers don’t convert into repeat purchasers

Using this model you’ll be able to increase the number of second purchases from your newly acquired customers, as well as identify a reduction in activity from your regular ones

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CP

Channel Propensity


Our ability to combine individual customer predictions with channel interactions allows us to determine the optimal channel to use to influence desired behaviour or outcome

This model will enable you to invest in channels with confidence, whilst creating impactful experiences for your customers in their preferred platforms & environments

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Let’s get this show on the road!

Mission

Make Marketing Positively Influence Outcomes, Not Game Them


Change the game by introducing cutting-edge machine learning models that produce individual customer ‘predictions’ to improve how you market & advertise to your customers.

Tech Stack Agnostic

We will work with your existing tech stack & become an intelligence layer that powers it

Prediction Obsessed

Our predictions will allow you to be where the customer needs you to be, every time

Actionable

You’ll be able to use our predictions to make strategic decisions across Programmatic & Paid Social channels

Incrementality ftw!

We believe everything should be proven, that’s why we use control group theory

Self-Learning

Our solution is truly self-learning & will improve over time

Client Success & Support

We’re on hand to help you get value out of Programmai

Advisors

We’re Backed by Serial Winners


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Programmai changes the game for advertising, their predictions allow retailers to chase incrementality over traditional methods like last-touch.

Tim Brown, Oracle + Adobe
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I believe the timing of Programmai is apt. Accurately predicting customer behavior to allow for smarter & more efficient ad buying. Clever.

Omar Shabka, Salesforce
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It’s exciting to see a solution come to the market that has already proven to create ROI in the real world. Programmai is well-positioned to disrupt ad-tech!