We’ve been in your shoes.

Our mission and our why.

We’ve been client-side, so we’ve felt your frustrations first-hand. We believe that marketing is easily gamed and campaign metrics don’t reflect what’s really going on. On top of this, we know that selectively using historic data in silo is not the optimal way to make decisions — so we’ve created a better way.

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Predictions Made

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Audiences Activated

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Models Created

Founding team.

Programmai is greater than the sum of its parts. We exist to serve our customers through intelligence, integrity, energy and grit.

Dean Murr

Founder & CEO

Murray Vanwyk

CTO

Andrew French

COO

Robert Hughes

VP Sales

Libo Shen

Head of Engineering

Justin Davis

Finance Director

Sallie Ritchie

Head of Customers

Joost van Heesbeen

Head of Product

Ricky Courtman

Head of Growth

Vasilis Papastefanopoulos

Machine Learning Engineer

Liam Eloie

Machine Learning Engineer

Hassan Haider

Software Engineer

Filippos Protogeridis

Product Designer

Emma Pegg

Product Marketing

Amelia Brosnan

Talent & People

Josh Raj

Account Executive

Our culture.

We work to completion. We bias towards action. Everyone feels like an owner. And we do it for them...

We chose P.ai to get value from our first-party data without having to hire a team of data scientists and wait a couple of years for them to figure out how to execute. P.ai focus on incremental growth and ROI, and their track record is impressive

John Richards

Head of Data, Student Beans